(Disclaimer: This is one of our favorites – you’ll see why.)
Allow us to brag for a second – the Humane Society for Hamilton County (HSHC) rocks. In 2015, they received over 3,000 animals and placed 98% of them in homes (put that up against the national placement rate of just 36%). But most important of all, they are Indiana’s only open-admission, truly no-kill animal shelter. Not to mention, they played matchmaker for CQB’s founder and our mascot Penny the #QBeagle. Needless to say, we’re big fans.
HSHC was doing cool things and going big places. However, they faced a big roadblock: their brand, website, and overall marketing didn’t reflect their innovative approach and big-hearted culture.
We couldn’t adopt all 3,000 animals ourselves (although we thought about it). But we could equip HSHC with a top-notch creative suite – one that positions them as the awesome leaders they are, and one that gets every animal a little bit closer to a forever home.RETURN TO PORTFOLIO